Exploring Hudson Massachusetts: A Showcase of Our Town Through Promotional Video

Come visit Downtown Hudson, Massachusetts!

Moving to Hudson in 2011, I knew it was special, but it wasn't until Ideal Video Strategies opened in 2018 that I really connected with the local business scene. I was amazed by how many business owners there were, not just in Hudson, but everywhere! Eventually, I became president of the Hudson Business Association and got deeply involved in the small business community.

So, when Discover Hudson, also known as the Downtown Business Improvement District, asked me to create a video showcasing downtown, I was thrilled. Downtown Hudson had just been named one of the best downtowns in America, and we wanted to build on that buzz. The challenge was capturing the whole downtown in about two minutes. 

We started by reaching out to all the businesses, and around 30 were interested in being featured.  We set aside 4 to 5 days for filming to really capture the vibe of downtown – the businesses, the atmosphere, the community, and the energy. To make it work in such a short video while including as many businesses as possible, we went with a fast-paced, upbeat, quick-cut editing style.

We're really happy with how the video turned out and proud to support our town. If you need a promotional video for an event, business, or community, fill out our form – we'd love to help!

And come visit Hudson! 

Jeffrey Gordon of Ideal Video Strategies, Adrian Atwood of Trueshot Films, and Gloss Hair Studio after our shoot for the BID.